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NEW STRATEGY

»May the force be with you«
Use of the »STAR WARS Hype« as an internal communication tool to implement a new communication strategy for external sales representatives.
For this, Mediaville developed 5 video clips, which, within the annual kick-off meeting, presented the details of the new strategy memorably and yet with humour.

CATEGORY

Media production – film

CLIENT

Roche Pharma AG

Realisation

2016

SERVICES

Idea and conception
Direction
Media design
Illustrations
Film and audio production

PROJECT PARTICIPANTS

Illustrations: Domo Löw
Film und sound design: Benno Hofer